INTERNATIONAL SEMINAR
Host Institution: Lam Dong People’s Committee
Sponsor: Trung Nguyen Company
"CONSULTATION & MASTER-PLANNING FOR DALAT AND THE DEVELOPMENT OF THE KNOWLEDGE ECONOMY IN LAM DONG PROVINCE"
Session One:
DALAT AS A SHOW CASE OF SUSTAINABLE ECONOMY
"Making the Case for the Sustainable Development
of DaLat and Lam Dong Province:
Exploring the Path to
Innovative Solutions, Business Models and Markets"
14 - 15 July 2006 Presentation TEXT
Making the Case for the Sustainable Development of DaLat and Lam Dong Province: Exploring the Path to Innovative Solutions, Business Models and Markets
Tara Kimbrell Cole
Managing Director

128 Tanjong Pagar Road
Singapore 088535
www.synovations.com
Synopsis:
"If the entire world were as materially-intensive as North America , it would take more than three planet earths to support the material requirements of the current world population"
The challenge facing emerging economies, like Vietnam is to find an alternative path to the conventional industrialization.
A review of recent history and the business landscape set the stage for DaLat & Lam Dong province to grasp the opportunity in sustainable development. This is the foundation on which Tara Kimbrell Cole makes the case and explains why this opportunity exists and how it may be grasped. She contends that the opportunity, in short, is to serve the underserved with sustainable innovative solutions through which commercially viable business models are engaged and local markets are developed. Guidelines of engagement in exploring the path are proposed. Five economic sectors of the underserved are identified as targets. DaLat & Lam Dong province's unique competitive value proposition is defined. The various channels of development explored in the master planning session are applied as a means to serve the identified underserved markets. Thus structuring a road map through which DaLat and Lam Dong could bring forward their unique value proposition to Vietnam , ASEAN, Asia and the World.
1 Mathais Wackernagel and William rees, Our Ecological Footprint (Gabriola Island, B.C.: New Society Publishers, 1996)







